Never as in this historical time, bound to the disturbing metamorphosis of universal extent, a planning structure is necessary, a structure that should be able to give innovative answers both in contents and form, to the projections of the products on the market. We have always had the ambition to make the customer meet the products through a correct planning experience. This experience has to be able to connect the creativity expressed by the drawing of the product to the introduction of the product itself to the market. We have always conceived the planning of exibitions and preparations starting from the human being, from its way of living, from its life style, from the way the subject perceives the space, peppering with taste, creativity and a careful marketing procedure the distributive necessities of the companies.
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